> For the complete documentation index, see [llms.txt](https://docs.uppromote.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.uppromote.com/outreach/affiliate-recruitment.md).

# How to Recruit Affiliates in UpPromote

Recruiting affiliates means getting more people to join your program. The more good affiliates you have, the more sales they can bring in. UpPromote gives you several ways to grow your affiliate base, from sharing a simple link to listing your program on the marketplace.

The easiest way is always free: share your registration form link by email, on social media, or on your website. The methods below help you reach even more people.

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### Turn customers into affiliates

Your happy customers already love your products, so they make great affiliates.

* [Customer Referral](/outreach/affiliate-recruitment/customer-referral.md): invite customers to join your program, for example right after they buy (Growth plan and above).
  * [Add the referral sign-up form to store pages](/outreach/affiliate-recruitment/customer-referral/add-referral-signup-form-to-store-pages.md): let shoppers sign up directly from your store.
* [Refer-a-friend](/outreach/affiliate-recruitment/refer-a-friend.md): let customers refer their friends and earn a reward (Growth plan and above).

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### Grow through your affiliates

* [Multi-level marketing (MLM)](/outreach/affiliate-recruitment/mlm.md): let affiliates recruit other affiliates into your network, and earn when their recruits make sales (Professional plan and above).

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### Reach new affiliates on the marketplace

* [Marketplace listing](/outreach/affiliate-recruitment/marketplace-listing.md): list your program on the UpPromote Marketplace to reach affiliates who are looking for products to promote (Growth plan and above).
  * [UpPromote Marketplace Terms and Conditions for Merchants:](/uppromote-marketplace/uppromote-marketplace-terms-and-conditions.md) the rules for listing your program.

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### Find and invite creators

Want to reach out to creators yourself instead of waiting for them to sign up? Creator Discovery helps you find the right ones.

* [Creator Discovery](/outreach/affiliate-recruitment/creator-discovery.md): search Instagram, TikTok, and YouTube for creators who fit your brand. Check their stats, audience, and past work, save the best ones to a list, then invite them to your program.
  * [UpCreator Terms and Conditions](/outreach/affiliate-recruitment/creator-discovery/upcreator-terms-and-conditions.md): the rules for using Creator Discovery.

{% hint style="info" %}
**Pro tip:** You don't have to use every method. Pick one or two that fit your store, then add more as your program grows. Even sharing your registration link can bring in your first affiliates. 
{% endhint %}

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### Frequently asked questions

#### What's the simplest way to get affiliates?

Share your registration form link. It's free, works on every plan, and you can post it anywhere your audience already is.

#### How do I find creators to reach out to?

Use Creator Discovery. You can search Instagram, TikTok, and YouTube, filter by things like niche and follower count, review each creator's stats, and invite the ones who fit your brand.

#### What is the UpPromote Marketplace?

It's a place where affiliates browse programs to promote. When you list your program, affiliates can find you and apply, so you reach people you wouldn't meet by sharing a link alone.

#### Can my customers become affiliates?

Yes. With Customer Referral, you can invite customers to join right after they buy. This is one of the easiest ways to grow, since they already trust your products.

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### Related articles

* [Creator Discovery](/outreach/affiliate-recruitment/creator-discovery.md)
* [How to Set Up an Affiliate Registration Form](/management/affiliate-registration-form.md)
* [What Does an Affiliate Do in Affiliate Marketing?](/basic-knowledge/affiliate-roles-in-affiliate-marketing.md)
* [Keep Affiliates Engaged (Affiliate Communication)](/outreach/affiliate-communication.md)
* [UpPromote Pricing Plans](/pricing-plans/pricing-details.md)

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*Last updated: June 2026*