UpPromote: Affiliate marketing
Install UpPromoteLog inWebsiteResources
  • About UpPromote: Affiliate & Referral Marketing
  • UpPromote Changelog
  • Recommended partners
    • Theme partners
    • App partners
      • Marketing and conversion
      • Store management
      • Selling product
      • Store design
        • Pop-up
        • Page Builder
        • Product Reviews
        • Product Options
        • Navigation and filters
      • Orders and Shipping
      • Profit calculator
    • Service partners
  • Basic knowledge
    • Affiliate Marketing Definition
    • Basic terms
    • Merchant roles in Affiliate Marketing
    • Affiliates' role in Affiliate Marketing
  • Build and Management
    • Affiliate registration page
      • Add Registration form to Storefront
      • Get Registration form link for each program
      • Registration page editor
      • Add/edit form fields
      • Benefit text display
      • Terms and Conditions sample
      • Privacy Policy sample
      • Social sharing - Clear link preview cache
      • Hide Registration form sidebar
      • Post-registration thank you page
    • Programs
      • Program list
      • Add/edit programs
        • Commission structure
          • Commission rate on order value
        • Commission calculation settings
        • Special product commission
        • Exclude products/collections from commission
      • Default payment method
      • Auto-discounts for customers with the affiliate link
      • New customer commission
      • Lifetime commissions
      • Coupon code commissioning
      • Exclude self-referrals
      • Auto-tier commission
    • Affiliates
      • Approve/Deny/Delete an affiliate
      • Affiliate profile
      • Import/Export affiliates
      • Connect Customers
      • Connect Products
    • Referrals
      • ‼️Tracking types and priority
      • Referral list & details
      • Approve/deny a referral order
      • Manually add referral
      • How to get Order ID
      • Refunded/Cancelled Orders
      • Customer journey
    • Payments
      • Set up payment methods
      • Affiliate's payment details not specified
      • Export invoice
        • EU format invoice
      • Manual payouts
      • In-app payouts
        • Store Credit
        • Store Credits process
        • PayPal integration
        • PayPal Payouts
        • Schedule auto-payment
      • Tax on paid commissions
    • Display
    • Custom columns
    • Home
      • Custom domain (white-label)
    • Analytics
      • Top affiliates
      • Product analytics
  • Motivation
    • Coupons
      • Assign coupons to affiliates
        • Combine multiple coupons
      • Edit/Delete coupon
    • Media Gallery
    • Bonuses
    • Gifts for affiliates
  • Outreach
    • Affiliate Recruitment
      • Customer Referral
        • Add Referral signup form to store pages
      • Multi-level Marketing
      • Refer-a-friend
      • Marketplace listing
        • UpPromote Marketplace Terms & Conditions for Merchants
    • Affiliate Communication
      • Email notification to affiliates
        • Automatic email templates
        • Bulk email
        • Use Merchant email as the sender's email
      • In-app chat with affiliates
        • Chat plugin integration
          • Tawk.to chat integration
          • Tidio chat integration
          • Chatra chat integration
          • Crisp chat integration
  • ⚙️Settings
    • General settings
      • Contact email
      • Brand settings
      • Favicon
      • Cookie
      • Impact on changing Shopify store currency
      • Weekly email report
      • Auto-activate affiliates
      • Auto approve orders
      • Record pending orders as referrals
    • Affiliate link settings
      • Default affiliate link
      • Custom Link
        • Allow affiliates to customize their own link
        • Auto-create custom link
      • Shorten affiliate links with Bit.ly
      • Add UTM parameters to affiliate link
    • Affiliate coupon settings
      • Auto-generate coupon
      • Allow affiliates to enter their preferred coupon code while registering
    • Integrations
      • Integration - Page builder
      • Integrations - Email services
      • Integrations - Subscription/payment apps
      • Integrations - Shopify functions
      • Integrations for affiliates
      • Other integrations
    • Fraud detection
      • Fraud protection - Affiliate signups
      • Fraud protection - Sales & commission
    • Advance settings
      • Message bar
      • Connect multiple stores
      • Staff accounts
    • Profile settings
      • Activity log
    • Interface translation and Registration form translation
    • Affiliate admin settings
      • Affiliate guide page
      • Affiliate guide template
      • Affiliate login page
      • Common Custom CSS codes to customize the affiliate account
      • Multi-language for affiliate admin
    • Tax documents
      • Require W-9 form submission
      • Generate 1099-NEC forms
  • Guide for affiliate
    • Affiliate Admin
      • Affiliate Admin - Dashboard
      • Affiliate Admin - Commissions
      • Affiliate Admin - Payment
      • Affiliate Admin - Network
      • Affiliate Admin - Marketing tools
      • Affiliate Admin - Settings
        • How can affiliates update their payment details?
        • Submit W-9 form
        • Download 1099-NEC forms
    • Affiliate guide & tips for success
      • Quick guide for Affiliates to get started
        • Getting started
        • Promotion resources
        • Start promoting
        • Track your performance
      • Tips for Affiliate success
        • Tips for success (part 1): Attract customers for better conversion
        • Tips for success (part 2): Improve your earnings and more
    • Guide for Beginners of Affiliate Marketing
      • Guide for Beginners of Affiliate Marketing
    • How to refer UpPromote: Affiliate Marketing?
  • UpPromote Marketplace
    • How do I get started as an UpPromote affiliate?
    • Marketplace account guide
      • Home
      • Find offers
      • Find products
      • My offers
      • Commissions
      • Settings
    • Marketplace affiliate ranking
    • UpPromote Marketplace Terms & Conditions
  • Work with Affiliates
    • Analytics
    • Where can affiliates find resources to promote a merchant's shop?
  • Recruit affiliates
    • Tips to recruit more affiliates
    • 6 Free Influencer Outreach Templates - Email & Direct Message
  • Pricing plans
    • Pricing details
    • What's in the Growth plan?
    • What's in the Professional plan?
    • What's in the Enterprise plan?
    • Approve/deny up to 200/300/600 referral orders per month
    • Pricing FAQs
    • UpPromote's refund policies
  • Privacy Policy
    • Privacy Policy
  • Best practices
    • Best practices to grow your Affiliate campaign
    • Create affiliate landing pages to optimize your affiliate campaign
    • Affiliate landing page example
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  • Best Practices For Influencer Outreach
  • 1. Keep it short & sweet
  • 2. Find common ground
  • 3. Have a nice profile or website
  1. Recruit affiliates

6 Free Influencer Outreach Templates - Email & Direct Message

Generic Cold Outreach Template #1

Subject: We love your content

Hi [name of brand ambassador],

My name is [your name] and I'm the founder of [your company]. I came across your profile posted on UpPromote Marketplace. I've looked through your information and the industries you've been interested in. I like your affiliate profile because [reason you like this profile, try to find common ground].

This type of content is exactly what we're looking for in a brand ambassador. We offer competitive commission rates and [other things you offer].

Our brand is all about [describe your brand]. If you're interested in learning more or becoming a brand ambassador, please respond to this message.

Best -[Your name]

Generic Cold Outreach Template #2

Subject: Earn money being a brand ambassador

Hi [name of brand ambassador],

My name is [your name] and I'm the founder of [your company]. We just launched our brand ambassador program and think you'd be a good fit. I came across your profile posted on UpPromote Marketplace. I've looked through your information and the industries you've been interested in.

I see that your brand is all about [topic their brand is about] and our brand is about [what your brand is about]. I've looked thru your content and love [describe why you like the content].

All our ambassadors earn [comission percentage] on every sale they bring in.

If you're interested in learning more, just respond to this message.

Best, [Your name]

Cold Outreach Template for Fashion Brand #3

Subject: We like your style!

Hi [name of brand ambassador],

My name is [your name] and I'm the founder of [your company]. I came across your profile posted on UpPromote Marketplace. I've looked through your information and the industries you've been interested in and think you'd be an awesome fit for our fashion brand.

Check out our styles and lookbook here [link to lookbook and styles].

As a brand ambassador, you'll earn a commission on every sale with your discount code and also receive free clothing.

Please respond to this message to learn more.

Best, [Your name]

Cold Outreach Template for Food Brand #4

Subject: You've got good taste

Hi [name of brand ambassador],

My name is [your name] and I'm the founder of [your company]. I came across your profile posted on UpPromote Marketplace. I've looked through your information and the industries you've been interested in and told my team that we had to get you as a brand ambassador.

We create [describe your product] and would love to have you represent our brand. Our product [describe benefits].

All our brand ambassadors get [describe commission or other benefits].

Please reply to this [email/message] for more details.

Best, [Your name]

Cold Outreach Template for Pet Brand #5

Subject: We want your pet to represent us

Hi [name of ambassador],

My name is [your name] and I'm the founder of [your company]. I came across your profile posted on UpPromote Marketplace. I've looked through your information and the industries you've been interested in and thought it was perfect for our brand.

Our pet products do [explain benefits of your product].

All our brand ambassadors get [explain benefits of your program].

Please reply to this [message/email] for more details.

Best, [Your name]

Cold Outreach Template for Travel Brand #6

Subject: Travel with us

Hi [ambassador name],

I'm [your name] from [your company name].

I came across your profile posted on UpPromote Marketplace. I've looked through your information and the industries you've been interested in and think you'd be a perfect representative of our brand.

Our brand [describe what your brand does]

All our ambassadors enjoy [describe benefits].

Best Practices For Influencer Outreach

Regardless of what you sell or your industry, there are some guidelines you should follow to make sure you get noticed.

1. Keep it short & sweet

Your first message should be quick and to the point.

People are busier than ever, and most influencers don't have time to read the whole history of your company.

It's important to get to the point as soon as possible, otherwise, your message is going straight into the trash can.

You should be able to read your message in 30 seconds.

2. Find common ground

If you're able to find something in common with the influencers, be sure to mention it.

Did you go to the same school? Grow up in the same city?

Or maybe they have similar hobbies or interest as you.

This is the best way to personalize your message and make the influencers feel like an individual, not just another account you're spamming.

You don't want your message to seem like it was sent by a bot!

3. Have a nice profile or website

Before responding, most people will check out the profile or the website of the person that messaged them.

If you're messaging on a platform like Instagram, make sure your profile looks good!

Think about it - would you respond to an account with 0 posts and an empty profile?

This also lets the influencers know you're not a bot.

Make sure the content on your profile or website is something you're proud of.

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Last updated 20 days ago