> For the complete documentation index, see [llms.txt](https://docs.uppromote.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.uppromote.com/master.md).

# About UpPromote: Affiliate & Referral Marketing

### UpPromote: Affiliate & Referral Marketing

UpPromote is a Shopify affiliate and referral app. You can build affiliate programs, track sales, set commissions, and pay affiliates without leaving Shopify.

It's the #1 rated affiliate app on Shopify. It holds 4.9/5 from 3,200+ reviews and carries the Built for Shopify badge. That badge means Shopify has verified it meets their top standards for speed and reliability.

A free plan is available. Paid plans start at $29.99/month.

{% embed url="<https://www.youtube.com/embed/8Ia8SZE-YE4?si=7XvLNUd18Jx8q2Yy>" %}

### Plans at a glance

| <p><br></p>                   | **Free**  | **Growth**           | **Professional**       | **Enterprise**       |
| ----------------------------- | --------- | -------------------- | ---------------------- | -------------------- |
| **Monthly price**             | $0        | $29.99               | $89.99                 | $199.99              |
| **Performance fee**           | None      | 2% of referral sales | 1.5% of referral sales | 1% of referral sales |
| **Affiliates**                | Unlimited | Unlimited            | Unlimited              | Unlimited            |
| **Programs**                  | 1         | Unlimited            | Unlimited              | Unlimited            |
| **Auto-tier commission**      | ✗         | ✗                    | ✓                      | ✓                    |
| **MLM / Network recruiting**  | ✗         | ✗                    | ✓                      | ✓                    |
| **PayPal auto-payout**        | ✗         | ✓                    | ✓                      | ✓                    |
| **Auto-apply discount links** | ✗         | ✓                    | ✓                      | ✓                    |
| **Marketplace listing**       | ✗         | ✓                    | ✓                      | ✓                    |
| **White-label portal**        | ✗         | ✗                    | ✗                      | ✓                    |
| **Tax documents (W-9, 1099)** | ✓         | ✓                    | ✓                      | ✓                    |
| **Live chat support**         | 24/7      | 24/7                 | 24/7                   | 24/7 (priority)      |

Full details:[ UpPromote Pricing Plans](https://uppromote.com/pricing/). See also the [Pricing and plan details](/pricing-plans/pricing-details.md).

### How UpPromote works

UpPromote runs your affiliate program in five stages, from setup to payout.

#### Stage 1: Set up your program

UpPromote creates a default program and sign-up form when you install the app. You can use them as-is or customize them.

Here's what you can set up:

* Commission rules (flat rate, percentage, per-product, tiered, or lifetime)
* A branded affiliate registration form
* Email templates for your affiliates
* A payment method (manual or PayPal auto-payout)

#### Stage 2: Recruit affiliates

Share your sign-up link to start getting affiliates. UpPromote gives you four ways to grow your affiliate base:

* Sign-up link: share it by email, on social media, or embed it on your site
* Post-purchase popup: invite customers to become affiliates right after they buy
* UpPromote Marketplace: list your program to reach ready-to-promote affiliates (Growth plan and above)
* MLM / Network recruiting: let affiliates recruit others into your program (Professional plan and above)

UpPromote alerts you when someone applies. You approve or decline from your dashboard. You can also auto-approve affiliates if you prefer.

#### Stage 3: Affiliates promote

Each approved affiliate gets access to:

* A unique tracking link that UpPromote creates for them
* A coupon code, if you choose to assign one
* Your Media Gallery of banners, images, and assets you upload

#### Stage 4: Track referrals

A customer clicks an affiliate link and places an order. UpPromote records it as a referral order right after payment goes through.

You and the affiliate both get an email alert.

Go to[ Referrals](/management/referrals.md) to review each order. Approve or deny it from there.

{% hint style="success" %}
**Good to know:** Only approved referrals count toward commission. Pending and denied orders are not included. Learn how sales are matched to affiliates in[ How Affiliate Tracking Works](https://docs.uppromote.com/management/referrals/tracking-types-priority).
{% endhint %}

#### Stage 5: Pay your affiliates

UpPromote calculates commission for you, based on your program rules. You have two ways to pay:

* Manual payout: works on all plans. Pay affiliates whenever you're ready.
* PayPal auto-payout: Growth plan and above. UpPromote sends payments on your schedule.

{% hint style="success" %}
**Good to know:** Paid plans charge a performance fee on referral sales. The fee is 2% on Growth, 1.5% on Professional, and 1% on Enterprise. This is on top of your monthly cost. You pay no fee during the 14-day free trial.&#x20;
{% endhint %}

## Frequently asked questions

#### Is UpPromote free?

Yes. The free plan includes unlimited affiliates, one program, and core tracking. Paid plans start at $29.99/month. They add multiple programs, PayPal auto-payout, Marketplace access, and advanced commission types. See[ UpPromote Pricing Plans](/pricing-plans/pricing-details.md).

#### How does UpPromote track affiliate sales?

UpPromote uses three tracking methods: affiliate links, coupon codes, and email addresses. You can turn each one on or off in Settings. See[ How Affiliate Tracking Works in UpPromote](/management/referrals/tracking-types-priority.md).

#### Can I run multiple programs at the same time?

Yes. This works on the Growth plan and above. Each program has its own commission rules, sign-up form, and affiliate group. The free plan supports one program. See[ Programs](/management/programs.md).

#### What makes UpPromote different from other Shopify affiliate apps?

UpPromote is the Shopify affiliate app with the Built for Shopify badge. It also includes a built-in marketplace, MLM recruiting, anti-leak discount links, and 24/7 live chat. It's the #1 rated affiliate app on Shopify, with 4.9/5 from 3,200+ reviews.

#### Does UpPromote work with subscription products?

Yes. It connects with **Loop,** **Appstle**, **Recharge**, **Bold**, **Seal**, and **Recurpay.** See[ Subscription apps](/settings/integrations/subscription-apps.md).

#### Is there a free trial?

Yes. Every paid plan comes with a 14-day free trial. You pay no performance fee during the trial, and you can cancel anytime.

### New to UpPromote? Start here

* [Set Up Your Affiliate Program](/management/programs.md)
* [Create Your Affiliate Registration Form](/management/affiliate-registration-form/form-editor.md)
* [Set Up Your Commission Structure](/management/programs/program-settings/commission-structure.md)
* [Recruit Your First Affiliates](/recruit-affiliates/a-guide-for-beginners.md)
* [Compare Pricing Plans](/pricing-plans/pricing-details.md)

### Related articles

* [What Is Affiliate Marketing?](/basic-knowledge/affiliate-marketing-definition.md)
* [How to Set Up Commission Structure in UpPromote](/management/programs/program-settings/commission-structure.md)
* [How Affiliate Tracking Works in UpPromote](/management/referrals/tracking-types-priority.md)
* [How to Set Up Payment Methods in UpPromote](/management/payments.md)
* [UpPromote Pricing Plans](/pricing-plans/pricing-details.md)

*Last updated: June 2026*

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