Convert customers to affiliates
Available in the Growth plan
When looking for the right people for your affiliate program, you may find that they are right in front of you. Existing customers could be the best affiliates!
Best practices to convert customers to affiliates are:
- Attract customers' attention while they browse your website
- Offer an appealing affiliate commission rate
- Make the affiliate registration process as simple as possible
You can also learn more about Converting customers to affiliates in the article below:
That's why we created the Convert customers to affiliates feature. It's an effective tool to turn your customers into affiliates.
TIP: Create a separate program for Converted customers, you can set this program to pay with Store credit exclusively. That will help to keep your customers as loyal customers.
1. When a customer successfully places an order from your shop, a popup will show up on the Thank you page (after checking out) to introduce your affiliate program. The popup contains a message to invite people to join a win-win affiliate program with you.
2. After the customer clicks the accept button on the popup, our system will automatically create an affiliate account with an affiliate link or affiliate coupon showing up immediately.
3. An email, which includes the customer’s affiliate link/coupon, account login link, and default password, then will be sent to the customer.
Note: The popup will not show up for customers who have already had affiliate accounts on your website (already are affiliates).
1. General settings
Go to Growth > Affiliate Recruitment > Refer-a-Friend > Post-purchase popup > General > switch on Active to activate that feature.
After that, kindly choose a promotion method which will be shown to customers when they activate affiliate accounts on the popup. It can either be an affiliate link or an affiliate coupon. In case you choose the affiliate coupon as the method, please scroll down below to the Post-purchase popup with coupon to read more about its setup guideline.
If you want the popup to show up only once for each customer, switch on Show only once per customer. The next time that customer places an order, the popup won’t show up whether he/she has clicked the accept button before or not.
If you want customers to be able to close the popup when they click outside of the popup area, switch on Close on background click.
Lastly, choose a program from the program list. All customers who accepted to join your affiliate program via post-checkout popup will follow the settings of this program.
You can fully customize the popup design as well as check the popup preview on the Design tab.
We've set up an email layout and content which you can fully customize. Please make sure that the emails sent to your customer contain 3 things: affiliate link/coupon, account login link, and default password.
Aside from affiliate links, converted affiliates can get affiliate coupons to share and promote right on the popup. In order to set it up, please go to Grow affiliate tools > Convert customers to affiliates > Post-purchase popup > General > Promotion method > Affiliate coupon.
Kindly make sure that you've set up the Auto-generate coupon feature prior to choosing the affiliate coupon as a promotion method (only apply to 3 coupon name formats: Affiliate's name and Random letters). The coupon provided will follow the rule of the latest sample coupon created.
Note: When choosing the affiliate coupon as a method, kindly check if the program you choose for the Post-purchase popup has an Auto-generate sample coupon set up (Affiliate's name or Random letters format).
Besides the Post-purchase popup, you can enable a new feature: Convert signed-up customers from your shop to affiliates.
When customers register their accounts in your shop, our system will automatically create affiliate accounts for them. They will then get a notification email with their affiliate links and their affiliate log-in details.
Firstly, enable this feature and choose a program you want your customers to be in:
You will be able to customize the notification email sent to new registered customers.
Click Save changes to save your settings.
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